NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version. Student Value Editions also offer a great value; this format costs significantly less than a new textbook. Before purchasing, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. For Student Value Editions that include MyLab(TM) or Mastering(TM), several versions may exist for each title -- including customized versions for individual schools -- and registrations are not transferable. In addition, you may need a Course ID, provided by your instructor, to register for and use MyLab or Mastering platforms. For undergraduate and graduate courses in operations management. A balanced approach to supply chain management Smart managers understand that firms do not act alone to produce products and services. Managing Supply Chain and Operations shows students who may all be involved, and how and why supply chain and operations management is important to their future careers. This text takes a balanced approach and, while rigorous, is not solely focused on quantitative material. The authors employ a four-part integrative model throughout the text that ties together the key functions of supply chain, operations, and customer relationship management that focuses on improving, innovating, and integrating in these areas. With cutting-edge material and an up-to-date global approach, the 2nd Edition is filled with scenarios and real-world examples that will prepare today's students to be tomorrow's successful managers. Also available with MyLab Operations Management By combining trusted authors' content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. NOTE: You are purchasing a standalone product; MyLab(TM) Operations Management does not come packaged with this content. Students, if interested in purchasing this title with MyLab Operations Management, ask your instructor to confirm the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information. If you would like to purchase both the loose-leaf version of the text and MyLab Operations Management, search for: 0134855434 / 9780134855431 Managing Supply Chain and Operations: An Integrative Approach, Student Value Edition Plus MyLab Operations Management with Pearson eText--Access Card Package, 2/e Package consists of: 013474036X / 9780134740362 Managing Supply Chain and Operations: An Integrative Approach, Student Value Edition 0134741854 / 9780134741857 MyLab Operations Management with Pearson eText -- Access Card -- for Managing Supply Chain and Operations: An Integrative Approach