The study addresses the agricultural export competitiveness of avocado, grapes and blueberries in Peru, focusing on identifying the main challenges and strategies for improving the position of these products in the international market. Agricultural growth has propelled Peru as a globally relevant player, with technological innovation and improvement of rural infrastructure as key factors to increase productivity and access to international markets. Using statistical methods such as ANOVA and analysis of covariance, the study analyzes export data from 2010 to 2023, demonstrating that factors such as average export price and total volume exported significantly influence export trends. The results show significant variability between different markets, with specific recommendations to improve competitiveness by adopting international standards and taking advantage of trade agreements. The conclusions suggest that the ability to adapt to international standards and innovation are essential to maintain and increase competitiveness in a globalized market.