Love isn't magic.Sex isn't fairness.And desire isn't accidental.It follows rules.Relentless ones.Invisible ones.And if you don't understand them, you will keep losing-no matter how smart, kind, or emotionally intelligent you think you are.The Law of Desire tears the velvet curtain off modern relationships and exposes the operating system beneath attraction, sex, consent, commitment, betrayal, and breakups. Written by a lawyer who has spent years studying power, incentives, and human behavior, this book does for relationships what contract law does for business: it reveals what actually governs outcomes-not what people wish did.Most relationship books sell comfort.This one sells clarity.Using razor-sharp analogies from law, economics, psychology, and real human behavior, Joseph Plazo shows you why: Desire is a response to value, not a gift of loveSex creates leverage before it creates intimacyConsent does not eliminate responsibilityEvery relationship operates under an unwritten contractPower always shifts-and pretending it doesn't destroys attractionBoundaries without enforcement are ignoredAnd exits, when done poorly, create lifelong damageIf you've ever wondered: Why attraction vanished after commitmentWhy one partner always ends up chasingWhy "communication" never fixed anythingWhy smart people fall hardest-and get hurt worstWhy love feels fair at the start and adversarial laterThis book explains it with surgical precision.